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Lamont Makes Appeal To Middle-Class Voters In His First TV Campaign Ad In Governor's Race

Democrat Ned Lamont's first television campaign ad in the governor's race.
Democrat Ned Lamont's first television campaign ad in the governor's race. Video Credit: Vincent Vertuccio

Democrat Ned Lamont tries to refute the "limousine liberal" label that his primary election rival Bridgeport Mayor Joe Ganim has been trying to portray in the race for governor.

In his new 30-second TV campaign ad, Lamont, a Greenwich telecommunications giant, is shown driving a modest car -- part of a $40,000 ad buy in the Hartford television market for the endorsed Democrat for governor.

“So, I turned 64 this year. Kind of liberating actually,” Lamont says while driving. “I’m not running for governor as a stepping stone. Not thinking about re-election. Not going to take a salary and I don’t need a government car. This one is going to do just fine.”

Lamont is shown driving a Chevrolet Equinox in his first TV campaign ad.

The annual salary for Connecticut governor — a job now held by Dannel P. Malloy, who defeated Lamont in the 2010 Democratic primary — is $150,000.

Malloy has a state police security detail, which handles the driving for the governor in a state SUV.

Lamont and Ganim, as featured in this Daily Voice article, will face each other for the first time in a primary debate Thursday night, July 19 at the Shubert Theatre in New Haven.

In Lamont’s 2006 U.S. Senate loss to Joe Lieberman and his 2010 setback to Malloy, he spent $26 million of his own money running for statewide office.

Lamont's new campaign ad is linked below and can be accessed by clicking here.

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