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Easton Celebrates Small Business Week

It seems there is a holiday for everything, and calling some a holiday may be a bit of a stretch. However, here is one worth acknowledging: National Small Business Week, celebrated the week of May 16 through 20. It's this week when we honor the spirit of the entrepreneur.

This country owes a lot to the ingenuity of small business owners. Entrepreneurs create new businesses and are primary engines for job creation and poverty reduction. They also are responsible for the commercial introduction of many new products and services as well as for opening new markets.As President Obama recently said, "Nurturing entrepreneurship is about helping individuals take a chance on a dream — taking an idea that starts around a kitchen table or in a garage, and turning it into a new business and even a new industry that can change the world."According to a survey taken by the Kaufman Foundation on what motivates an individual to become an entrepreneur, the primary motivation cited was to "build wealth," along with the desire to own a company, work for one's self and capitalize on an untapped business idea.

Women are becoming an increasingly important part of the small business picture. In April, the U.S. Census Bureau released the following statistics on woman-owned businesses: Women owned 7.8 million nonfarm U.S. businesses in 2007, an increase of 20.1 percent from 2002. In 2007, women-owned firms accounted for 28.7 percent of all nonfarm businesses in the United States, 6.4 percent of total employment and 4.0 percent of total receipts."Business owners have figured out the way to become more self-sufficient and take control of their future," said Lena Gjonaj, co-owner with Paska Nayden of the Entrepreneur's Source of Fairfield County. "The traditional job market no longer offers the security individuals and families need to live well. Taking control of your own life through becoming self-sufficient is the new way to reach the American dream of living with long-term financial freedom."During National Small Business Week, Gjonaj suggests consumers remember to support local business and acknowledge their efforts to bring goods and services to the community.For more information on franchise opportunities and business coaching support, you can reach Paska Nayden and Lena Gjonaj of the Entrepreneur's Source of Fairfield County, at 203-522-5106 or email or .

Paska Nayden of Easton is an independent co-owner with Lena Gjonaj of the Entrepreneur's Source in Fairfield County.

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